Campaigns, social media, online consultations, evaluation.
We've refreshed the policy and advice that we provide for staff on taking part in online conversations. The focus of this policy is use of social media by policy officials as part of the policy making process. The department has …
It seems like every training session we run at DH starts with the same quip. How many of you bank online? Who bought something at Amazon this month? Have you ever checked up on your children on Facebook? … And …
On 11 December it's the first ever G8 dementia summit, in the final days of the UK's presidency. It's an event imbued with hope – the hope of anyone who has ever been affected by dementia or loved someone who …
I was the only member of my first government digital communications team. I was a Website Manager, and managing a website was the limit of my responsibilities. Digital communication teams have got a bit bigger, and have become responsible for …
When I talk to people about how they might approach writing an official blog, I always say they should make sure they're prepared to give enough of themself to make it interesting. People tend to read blogs because they are …
When you’re limited to 140 characters, can a twitter chat truly be an effective policy engagement tool? Based on my recent experience of a twitter chat with @wenurses, as part of our engagement around the proposed Vulnerable Older People’s Plan, …
Here at the Department of Health, we always need to be ready in case of a health emergency. For example, last year we published our strategy for how we would communicate if there is another flu pandemic. As a part …
A few weeks ago, I sat down with some of the DH digital team, to talk about digital policy engagement, and how we would like to do it in an ideal world. Over a couple of hours, powered by a …
1. The Department of Health supports staff who publish attributed official digital content, where it can help deliver policy and communications objectives. Context 2. There has been a massive growth in the social web in recent years – people are …
We need to be better at understanding the impact of our work. In the digital team, we’ve decided to focus the team efforts on projects which we can prove have been effective. There are lots of free online tools that …