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Department of Health and Social Care

Digital communication activity planning: template

Posted by: Stephen Hale, Posted on: 9 June 2011 - Categories: Engagement

Below is a template for planning digital policy engagement and digital communication campaigns and activity. Note: this is a template to plan digital activity. It should be used alongside policy engagement or communications strategy, not replace them. Plans should be …

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The mechanics of listening

Posted by: Stephen Hale, Posted on: 25 May 2011 - Categories: Engagement, Insight

For the last few weeks in DH we've been pausing to listen, reflect and improve. You can read all about the NHS listening exercise and the work of the NHS Future Forum elsewhere. But for the digital communication team the …

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A simpler and better digital presence

Posted by: Stephen Hale, Posted on: 1 April 2011 - Categories: Capability, Content, Engagement

We need to change the way we create, publish and manage digital content in the Department of Health. We need to do it now. There are a few reasons why: The Department of Health is changing. We'll soon be responsible …

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Towards a single DH domain

Posted by: Stephen Hale, Posted on: 1 April 2011 - Categories: Content, Services and products

We've been rationalising government websites for almost as long as I can remember. But there are still lots of government websites, and at the Department of Health we're responsible for our fair share. Last year, in the spirit of transparency, …

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The zero cost CMS

Posted by: Stephen Hale, Posted on: 6 March 2011 - Categories: Content

I've always been a bit intolerant of content management systems. It's a problem, and I'm trying to address it. Photo credit: mindweb from morguefile.com The source of my problem is a feeling I have that content management systems are often …

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A tattoo of your digital strategy

Posted by: Stephen Hale, Posted on: 28 February 2011 - Categories: Strategy

Self-help gurus and sports coaches often recommend identifying your goals and then repeating them out loud, visualising yourself achieving them, sharing them with others,  even tattooing them on to your skin. It's advice worth considering when you're planning and talking …

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WordPress - DH dips a toe in

Posted by: Stephen Hale, Posted on: 1 February 2011 - Categories: Content

The keenest dh.gov.uk watchers amongst you might have noticed that we've started to publish a few bits of official DH content that sit slightly apart from our main corporate website. We started with a sub-site for the Dilnot Commission - a …

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How can the web help deliver health and care reform?

Posted by: Stephen Hale, Posted on: 19 January 2011 - Categories: Content, Services and products

The Prime Minister said the other day that with new demands on healthcare, we can't afford not to modernise the way we do it. The work that he was talking about - the reform of public health, adult social care, and the National …

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A wonky gene and the web – my son and my job

Posted by: Stephen Hale, Posted on: 14 December 2010 - Categories: Services and products

My son has a wonky gene. It's a gene that affects the structure of the body in the womb. As a result he was born with a few bits of his body not quite finished. The biggest problems that this …

Read more of A wonky gene and the web – my son and my job - 6 comments

13 measures of success for government digital teams

Posted by: Stephen Hale, Posted on: 9 December 2010 - Categories: Capability, Content, Engagement, Services and products, Strategy

I mentioned that I wanted the DH digital communication team to aspire to run the most effective digital communication operation in government. It's a nice ambition, but it's pretty meaningless unless we can find ways to rate our performance. We ran a …

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